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This weeks top movie in the UK took an excellent £12.3 million at the UK box office on its debut and although this makes it the 54th top opening film in the UK its £3 million lower than Fantastic Beasts And Where To Find Them.
Its only natural that after nearly 20 years of magical films audiences have seen it all before and don't rush to the cinema to see new films from the Wizarding World.
As we have seen this year with Star Wars movies and in the past with film series like The Hobbit even die hard fans can get too much of a good thing and will wait to see a movie.
Making its debut at the top last week the animated retelling of the Dr. Seuss story falls to 2 this week with a £3.9 million weekend pushing its total to £10 million.
Still wowing audiences in the UK is the Queen bio-pic which after 4 weeks of release still manages a £3 million weekend which brings the films total UK gross to £34.8 million.
The film is now the 8th top film of 2018 and the 90th top grossing film ever in the UK.
The Steve McQueen directed movie is at number 4 this weeks with a weekend gross of £882,243 which brings the films total takings to £4.3 million.
There has been no stopping this Bradley Cooper directed film in the UK as the film has a 7th weekend in the top 5 with £0.7 million which brings the films total to £27 million.
Robert has been a film buff since he first visited the old Palace Cinema in High Wycome when he was young.
After working for Ritz Video Film Hire, later Blockbuster Express, it cemented his interest in film and gave him the drive to go to university with the intention of working in the industy.
6 years of college/university studying film and Culture and he decided to take a different path, so he taught himself to develop websites.
8 years at Amazon, 3 years at eBay, a year at PayPal and 6 years running his own digital marketing agency and here we are writing and developing saltypopcorn.co.uk.
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