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Not only has it reached the magic milestone that so few films before it have done, this is only the 5th, but it has done it in 17 days of release. It has to date taken $1,022,314,898 in world grosses, and at this rate could become the 2nd highest grossing in no time.
This must be pleasing Fox, and a sigh of relief for Cameron who gambled a lot on this film, and gave it a production cost of $230,000,000, at the current box office rate and potential home video sales it will redeem its budget easily.
Will it challenge Titanic's box office crown? There is a strong possibility, the ship disaster movie was a film that people went and saw again and again, Avatar seems to be doing the same, it must be for the stunning 3D effects rather than the story.
This is also truly a cinema film and people won���t want to wait to watch it on their home cinema system regardless of how good, or big a screen they have, the movie theatre experience can���t be beaten on this occasion.
For the record here is how the top 5, billion dollar grossing films stack up as of 5th January 2010,
Robert has been a film buff since he first visited the old Palace Cinema in High Wycome when he was young.
After working for Ritz Video Film Hire, later Blockbuster Express, it cemented his interest in film and gave him the drive to go to university with the intention of working in the industy.
6 years of college/university studying film and Culture and he decided to take a different path, so he taught himself to develop websites.
8 years at Amazon, 3 years at eBay, a year at PayPal and 6 years running his own digital marketing agency and here we are writing and developing saltypopcorn.co.uk.
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